Archivi autore: Trevor Claiborne

Instant Preview issue resolved

Pubblicato il 23 novembre 2010 da Trevor Claiborne

Since Instant Preview launched in early November, some Analytics users have noticed increased pageviews in their accounts.We’ve now fixed this issue, and visits from Google Instant Preview will no longer show up in your Analytics account. We will not… Continua a leggere→

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System Update for November 2nd

Pubblicato il 3 novembre 2010 da Trevor Claiborne

On November 2nd, Google Analytics experienced technical difficulties, which lasted for a few hours. No data was lost, but users saw lower visits than expected during this time.We deployed a fix as as soon as we were alerted and Analytics is now back to… Continua a leggere→

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Introducing In-Page Analytics: Visual context for your Analytics data

Pubblicato il 15 ottobre 2010 da Trevor Claiborne

When looking at Google Analytics reports, sometimes it’s difficult to visualize how visitors navigate on a given website page. To make this visualization easier, some users keep the website open in another browser tab so they can reference it while l… Continua a leggere→

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New Google Website Optimizer Online Video Training Released!

Pubblicato il 13 ottobre 2010 da Trevor Claiborne

A new online video training course is now available from lynda.com to help you get the most out of using Google Website Optimizer. It’s called Google Website Optimizer: Essential Training, and it’s created by David Booth of WebShare, one of our Webs… Continua a leggere→

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Join Website Optimizer at eMetrics & Conversion Conference in Washington DC

Pubblicato il 24 settembre 2010 da Trevor Claiborne

In less than two weeks, Conversion Conference East will take place in Washington DC. Google Website Optimizer will be there along with Google Analytics. Conversion rate optimization is still a young discipline in the world of interactive marketing. The… Continua a leggere→

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Google Instant and Google Analytics

Pubblicato il 8 settembre 2010 da Trevor Claiborne

Today, we announced the launch of Google Instant, a new Google.com interface that shows relevant results while the user types. This exciting new search interface applies to both search results and related ads. We expect Google Instant will help users f… Continua a leggere→

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Introducing Weighted Sort

Pubblicato il 24 agosto 2010 da Trevor Claiborne

Have you ever sorted a report by bounce rate and seen nothing but entries with a 100% bounce rate? Have you then noticed that these entries only have 1 visit? Not only is this useless and frustrating, but it obscures the real data points that you care … Continua a leggere→

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Creating Targeted Tests using DoubleClick Ad Planner and Website Optimizer

Pubblicato il 2 agosto 2010 da Trevor Claiborne

This guest post was contributed by Daniel Waisberg, the Founder and Editor of Online Behavior, a Marketing Measurement & Optimization website. Daniel looks at how you can use DoubleClick Ad Planner to find ideas for testing.Testing is probably the … Continua a leggere→

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